After a busy holiday season of parties, dinners, and indulgences, January is the perfect time to press the reset button to get fit, healthy and lose unwanted pounds.
JoyRide Cycling + Fitness Studio, the premier fitness boutique dedicated to high-end indoor cycling and cross-training floor classes, and JoyX, the new hybrid studio combining boxing, rowing and boot camp-style classes, will make it easier for people to launch the new year with a brand-new JoyFit Challenge in January. Instead of making hard-to-attain fitness and diet resolutions, this month-long, fun competition among JoyRiders will challenge riders to kickstart their goals -- and will help people make healthy lifestyle choices all year long. At the end of the four weeks, the male and female who achieved the biggest percentage weight loss will win large prizes from JoyRide and local businesses, valuing at more than $3,000 for each winner.
“You have to fuel your body with the right nutrients to achieve both your optimal athletic performance and ideal weight goals,” said JoyRide creative director and lead instructor Rhodie Lorenz, who founded JoyRide with Amy Hochhauser, both Westport residents, more than seven years ago.
Designed and led by registered dietician Ilanit Blumenfeld in all five studios in Connecticut (JoyRide Westport, JoyRide Ridgefield, JoyRide Darien, JoyRide Wilton and JoyX Westport) and two studios in San Antonio, Texas, the four-week program consists of nutritional coaching, including meal plans and recipes, support and JoyRide boutique fitness classes. The series will run from January 10 to February 8, 2018.
Blumenfeld will develop detailed weekly meal plans based on a low-calorie, high-fiber diet, complete with easy recipes, for four weeks. Participants can also replace meals with others and mix it up. She believes that food should be functional and serve as fuel throughout the day to maximize healthy weight and energy levels. “Your body is like a car,” she said. “You can’t run on empty.”
Also, Blumenfeld will choose several local, popular restaurants such as Aux Delices, The Granola Bar, Bar Taco and Organika and identify healthy options when ordering in or eating out. Participants will also have access to a private Facebook page, monitored by Blumenfeld, for support, advice, tips, and camaraderie around a collective goal of exercising and eating healthy. She will conduct confidential weigh-ins to calculate one’s Body Mass Index (BMI) at the beginning and end of the four-week challenge.
“I don’t believe in fad diets -- instead I help my clients eat healthier and make long lasting changes that work for them, depending on their particular needs and lifestyle,” said Blumenfeld, a Scarsdale resident. “I made the weight loss meal plan flexible and the recipes easy to make, because I want everyone to succeed and have fun while doing it. After the challenge you will realize how easy it is to lose weight and keep it off!”
How to Participate and How to Win
To participate, JoyRiders must purchase 10- or 20-packs of classes or an unlimited monthly package. There is no additional charge for the competition or nutritional support. Participants must take at least four classes per week at JoyRide, JoyX, or online at Forte.fit to qualify to win prizes. JoyRiders must have a BMI of 19 percent or more to participate. At the end of the four-week challenge, there will be one male winner and one female winner, each determined by the percentage of body weight lost. The two winners will take home large prize bundles, including a new Joy100 pack of 100 JoyRide classes (value: $2200), gift cards from local restaurants and stores, including Lucy’s, Dovecote, West, Restore Cryotherapy, The Cottage, Kerri Rosenthal, Lymbr, VanGo, Tiem Shoes, Village Tavern, Susi Laura Massage, Adam Broderick Salon, Nature’s Temptations, Medicinal Skin, Audrey Road and more.
For questions, please contact
About JoyRide Cycling Studio and JoyX
JoyRide Cycling + Fitness Studio is a premier fitness boutique dedicated to calorie-torching, interval-based, athletic indoor cycling and cross-training classes. Since 2011, JoyRide co-founders Amy Hochhauser and Rhodie Lorenz, two pioneers in the boutique fitness industry, have launched seven studios with an inclusive, positive vibe. Talented and enthusiastic instructors, including two Nike ambassadors / trainers and several Division 1 athletes, lead challenging workouts set to motivating music. In the Westport, Darien and Wilton studios, JoyRide offers off-the-bike, cross-training classes to complement cycling, including mat Pilates, Barre, circuit and sculpt. JoyRide classes are geared toward all ages, genders and fitness levels. The culture of JoyRide is more than fitness: it’s a culture of good health, motivation, empowerment and spreading joy.
JoyX is a new state-of-the-art, 4,000-square-foot, cross-training concept studio in Westport. The first of its kind in Connecticut, this studio offers challenging, full-body, high-intensity hybrid workouts combining boxing, bodyweight exercises and rowing. JoyX’s best-in-class roster of trainers are well-known in the community for passion, dedication and results.
For more information, class descriptions, instructor bios, blogs and reservations, please visit JoyRide’s web site at joyridestudio.com
About Ilanit Blumenfeld, RD, MPH Nutrition
Ilanit Blumenfeld is a Registered Dietitian with a lifelong passion for nutrition and cooking. As a mother to four girls, Blumenfeld knows the value of looking at nutrition with a holistic mindset. She focuses on the person as a whole, and she emphasizes healthy living over fad diets and exercise binges. Over the past 10 years, Blumenfeld has worked as a nutrition consultant for individuals, groups and corporations. Her nutrition plans, blogs and videos have helped her clients achieve their long-term weight-loss, nutrition and lifestyle goals. Blumenfeld’s bright, compassionate spirit is what keeps her clients motivated, and her knowledge and expertise is what drives her results.