Why Small Businesses Matter
Shop small, do big things for your community
Why Small Businesses Matter puts a spotlight on the local merchants who donate their time, talent, goods, and services for the betterment of our community. The shop local movement spreads virally as local businesses who are “tagged” have the opportunity to share their story!
You're IT Art Simplicated!
Four questions with Alicia Cobb, founder of Art Simplicated.
Why did you start your business?
I started my business because it’s something I’m passionate about. I believe art is everywhere, it’s a universal language and we thrive from it. Bringing art into the community is necessary, especially right now when art programming has been cut from many of our education systems. As a young child, I did well in my academic courses only because of my art and music classes.
The combination brought me balance. I believe there are still many children like this today. I am hoping to help them find their creative voices through art.
What is your best-selling product/service?
Art lessons with youth are my best selling service at this time. The pandemic has really helped people to delve into their creativity and give it to their children. It's a great way of expressing and or coping through emotions. I teach virtually and in person. In addition to art lessons, mural work, commissions, and body art are also popular services I offer.
How many local businesses do you use to support your business (products and services) and can you name them?
I use several local businesses to support my business. At one point, Artist and Craftsman of Bridgeport was a one-stop-shop for me but they have closed so now I frequent Michael's which is also in Bridgeport. Other businesses I work with are, Downtown Special Services District, BPT Creates/Magnacon 7, City Lights Gallery, The Collab Exchange, The City of Bridgeport as well as several other community centers and schools.
Have you "reimagined" your small business?
I am always re-imagining my business. As an artist, imagining and editing are a big part of the creative process. I often have to pivot to what is happening around me. For example: prior to the pandemic, I had no experience teaching virtually, now it's a huge part of what I do and the main source of income for me.
I feel like the world is constantly shifting and so must my business. I keep an open mind to change because I don't feel like most businesses can survive without it.
HamletHub thanks Fairfield County Bank for making our Why Small Businesses Matter series possible!