Why Small Businesses Matter in Danbury (Reimagined): River Design

Why Small Businesses Matter Reimagined

Small businesses matter - now more than ever. They are answering the call with innovation and determination like never before.

We hope you join us in supporting them by sharing their story far and wide and shopping local! We are thankful to Fairfield County Bank for their continued support and making this series possible.

Step inside River Design!

Three questions with Ken Brooks owner of the River Design.

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What do you want the community to know? Are there ways for the community to help you and other local businesses to prosper?

Many businesses cut back spending during a downturn, but marketing during a downturn is almost more important than when the economy is booming. This is the time to increase brand recognition and fight a little harder to keep your top-line revenues up. There are a number of affordable ways to advertise online, and with consumers stuck at home, spending more time online, it’s a perfect time to spend on social media advertising.

Are you offering any new products or ways for customers to purchase your products or services that are popular during this crisis?

We’ve designed custom-branded floor decals and signage for social distancing. On the studio side, we’ve pivoted from producing promo videos to high-quality, multi-cam live production for online seminars and presentations.

Are there certain individuals or organizations that supported you and your business through this trying time?

This past week we produced a PR video for Belimo’s massive new rooftop solar array. We also filmed a fun clip for Danbury’s Mayor Mark Boughton as he dished it back to HBO’s John Oliver for a rant against Danbury. That got national coverage on TMZ and Fox News.

Ken Brooks and River Design nominates Fresh Juice Bar on Main Street in Danbury - "They make awesome, healthy smoothies, açaí bowls, and fresh-squeezed juice!"

River Design is located at 106 Rose Hill Ave in Danbury. Visit them online here, and make sure to check out their Facebook page here.