Data Drivers!

College friends create high-tech firm to help businesses lower expenses, increase profits in 2022. Business owners must continually rise to the challenge of delivering top-quality products and services, managing budgets, and providing exceptional customer service. But gone are the days when that is enough. To grow and succeed in today’s economy, small and mid-sized businesses must have a strong grasp on its data to streamline operations, reduce costs and increase profits. That’s why two college friends teamed up to create Cephry, a full-service IT company that offers sophisticated software solutions and advanced analytics to help businesses thrive across all industries.

“Up until now, there has been a huge gap in the market where businesses are unaware of their current data and undermine the power of using existing data,” said Cephry Co-Founder and Vice President of Technology Operations Usman Mumtaz. “In fact, data analytics are a crucial component that helps organizations and businesses gain insight into the enormous amount of knowledge they need for further production and growth.”

According to a recent article in Harvard Business School Online, companies worldwide are using data to boost process and cost efficiency, drive strategy and change and monitor and improve financial performance. The research also shows that, over the next three years and beyond, 71% of business enterprises predict that their investments in analytics will accelerate.

“We specialize in machine learning and computer vision, so our target market is any company that is looking to automate its process or simply seeking to amass more data from its existing system,” said Andy Jamil, co-founder and vice president of sales at Cephy. “We have a team of highly skilled IT professionals who have a diverse background in technology, artificial intelligence (AI) and finance.”

Some recent solutions that Cephry has created for its commercial clients include:

  •          an automatic monitoring system that uses analytics to measure the vaccination cycle for dairy animals, thus reducing testing costs for the agri-business by more than 60%.
  •          designing an application programming interface (API) that serves as quality assurance for a prominent online company to prevent videos containing adult content or obscenity from being uploaded onto its public platform.
  •          creating a website for a financial technology (fin-tech) client that needed to synchronize data from different vendors into a single platform. The Cephry team also developed enterprise resource planning (ERP) software with encryption that allowed the customer to securely login to the system remotely.
  •          producing an analytics tracking system for a retail client that provided a monthly report, depicting a list of the e-commerce platforms where its customers used coupons the most.

“While our target markets are e-commerce, agri-tech, retail markets, digital marketing, fin-tech and drone technologies, we are also looking for permanent partnerships with institutional clients for long term agreements,” adds Jamil. “Clearly, every business – no matter its size, industry or technical capability- would benefit from data analytics.”

Other Cephry services include robot process automation for businesses that use labor on a large scale and are seeking to perform high-volume, highly transactional methods and cloud services, which enables businesses to cut costs for technical architecture, while providing access to data and software tools from any point on the Internet.

For a full menu of options, please visit www.cephry.com.

Cephry Technologies is a team of tech professionals that understand business requirements and provides the best quality of possible solutions in the most efficient ways possible. We offer solutions in Machine Learning, App-building, Cloud Migration, SaaS, and IoT solutions.

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Submitted by Hartford, CT

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