Marlborough Couple Forever Linked with Permanent Jewelry

The popularity of permanent jewelry is skyrocketing in Connecticut as the summer season winds down. Bridal parties, families hosting reunions, or BFF’s heading off to college can remain connected with welded-on jewelry. Married couple Wendy and Brian Cusano of Marlborough wanted to B Linked together to solidify their love and were recently fitted at Baribault Jewelers in Glastonbury, one of the first jewelers in the state to offer the14K-gold bracelets.

“Since launching our B Linked permanent jewelry collection last month, we have been inundated with appointments,” shares Christina Baribault-Ortiz of Baribault Jewelers and co-founder of The Power to B jewelry collection. “We’ve fitted everyone from couples to mothers & daughters, to three generations of families with this beautiful memento of their lasting bond.”

Baribault-Ortiz explains the simple process starts by booking an appointment in advance online. Group discounts are available for bachelorette parties, birthdays, bridal showers, etc. Then choose your favorite from one of four styles. The chain will then be measured to your wrist and painlessly welded shut using high heat. Best of all, the jewelry can be easily removed at any time by cutting it off yourself with a pair of scissors.

Baribault-Ortiz also predicts the style trend will steal the spotlight at the star-studded Emmy Awards and Fall Fashion Week from September 9-14, 2022 in New York City. TikTok fashionistas Victoria Jameson and Vienna Sky recently garnered over 160 million views using #permanentjewelry #permanentbracelet hashtags.

B Linked permanent jewelry ranges in price from $20-45 per inch. If yellow gold is not your style, custom orders for 14k white gold are available since silver does not wear as well over time. The minimum welding age is 10. Anyone under 18 will be required to have a parent or guardian’s present.

“We are confident that permanent jewelry will continue to grow as an alternative to a tattoo or piercing to commemorate a special occasion or as a lasting connection to a loved one,” said Baribault-Ortiz.

For more information on the permanent jewelry offerings at Baribault Jewelers, visit https://baribaultjewelers.com/permanent-jewelry/

About Baribault Jewelers

Since 1948, Baribault Jewelers has been guided by its core values of authenticity, integrity, service, gratitude, courage, trust and respect in providing sterling service to its local, statewide and national clientele. While styles come and go, the mission of the family business has always been to help its valued customers create beautiful memories with the people they love. Visit www.baribaultjewelers.com.


Wendy and Brian Cusano of Marlborough will forever B Linked with permanent jewelry at Baribault Jewelers in Glastonbury. The couple were fitted with the bracelets in August to express their everlasting commitment to each other.

Photo courtesy of Baribault Jewelers


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