The Milford Chamber Debuts New Logo!
The Milford Chamber debuted a new logo at the State of the City on July 27. "The logo was selected from a batch of entries from a branding competition," they explain.
Enter the winner: Shift Design + Marketing. Located in Milford, Shift Design + Marketing is a full-service studio offering everything from logos and ad campaigns to websites and trade show collateral.
The company Principal, Wendy Macomber explains, "Our goal in designing the Milford Regional Chamber of Commerce logo was to make it simple, clean and easily recognizable. The most iconic symbol that personifies Milford is the tower downtown on the corner of Daniel Street and New Haven Avenue. The second thing that comes to mind when thinking of Milford is the beach. Our goal was to take these 2 elements and combine them into an icon that would be recognized as "Milford" with or without the verbiage of the logo."