CROMWELL, Conn.— The Better Business Bureau has always celebrated companies that exemplify ethics and integrity and who make supporting the local community an integral part of their business model. It is BBB's hope that by shining a spotlight on these leaders in the business community, they will stand out as trailblazers in the joint mission of building an ethical marketplace.
2020 has been a year of challenges and change. In response to that, BBB Serving Connecticut has updated their Marketplace Excellence Awards to reflect the new essentials for success in today’s competitive and demanding business arena.
BBB Serving CT’s 2020 Marketplace Excellence Awards are as follows :
Community Care Award - This award is given to a business that generously contributes time, talent and/or financial donations to charities or community organizations.
BBB Spark Award - This award is given to entrepreneurs whose new businesses are less than three years old and are actively working to maintain an ethical marketplace while connecting with the community.
Innovative Marketing Award - This award is given to a business that, within the last 12 months, launched a new marketing campaign that displays their commitment to ethics in the marketplace, educates consumers, or serves the community. This campaign can include but is not limited to print, outdoor advertising, audio, video, traditional media, website, content, digital ads, and social media.
BBB Diversity Entrepreneur Award – Entrepreneurs representing ethnic, cultural, and diverse members of the community bring unique perspectives and ideas for innovation in business ownership. Diversity is defined as including but not limited to race, ethnicity, gender, sexual orientation, and age. This award is created to celebrate those leaders in Connecticut.
Phoenix Award – This award is given to the business that has, like the Phoenix, transformed itself by creatively restructuring its business model, introducing new products, or rethinking the way they interact with their customer base and the community, leading the business to not only sustain, but to thrive.
Winners of a BBB Marketplace Excellence Award receive a physical award to showcase in their place of business, a digital award logo to place on their website and marketing materials, and a video showcasing their business to share on social media. They will also be highlighted as winners on BBB.org. Lastly, the Community Care Award winner will receive a $1,000 donation to the charity of their choice.
Visit https://bit.ly/BBBAwards20 for more information on how you can enter your business to win one of the 2020 BBB Marketplace Excellence Awards. Businesses may enter for more than one award.
Entries are open from July 1st, 2020 to October 1st, 2020. Enter today!