PLA Media Taps Redding Native William Kriedberg at as Publicity Account Executive

PLA Media is excited to expand their professional team, appointing William Kriedberg to his new role as Publicity Account Executive.

Kriedberg is a High Point University alum and will spearhead and support the publicity and social media campaigns and expand upon the reach for our clients. 

Music veteran Kriedberg got his start working as a temp at UMG and Sony Music in New York, and then made the move to Nashville in late 2015. Before long, Catch This Music took notice of his determination, and offered him a spot to begin booking and shaping the early career of country artist Scott Stevens. 

After Scott made the jump to The Kinkead Entertainment Agency, Kriedberg was recruited to join SiriusXM assisting the promotions department for an array of channels and events, but most notably, The Highway's Music Row Happy Hour with Buzz Brianard, at Margaritaville.  

In early 2021, he began contributing to the success of newly formed management company Latitude Entertainment Group as their PR and Management Coordinator working with manager / founder, Brandon Yannotti with the company’s flagship artist, Creed Fisher. 

"We are very happy to have Will join our PLA team. We welcome his breadth of public relations and marketing experience and his winning outgoing personality!" Says President and CEO Pam Lewis.

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Submitted by Redding, CT

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