Some people may think that De'Asia Collins' babka bread is a joke but it is as serious as the oven it is baked in.
Collins started her company, Bitchin' Babkas two years ago in downtown Yonkers at the age of twenty six. No stranger to the challenge, she started her first business at the age of twenty two and then pursued a masters in business administration.
Babka is a sweet braided bread or cake which originated in Poland and Ukraine. It is popular in Jewish households. It is made with a yeast-leavened dough that is rolled out and spread with a filling such as chocolate, cinnamon, fruit, or cheese, then rolled up and braided before baking.
Although De'Asia is not Jewish, her love of fusion food and the endless possibilities of re interpreting ethnic recipes led her to the babka venture. Buoyed by the eclectic Jamaican cuisine she was raised with and her mother's encouragement, she created the unique business.
The babka bread comes in many flavors and styles ranging from birthday cakes to chocolate and cinnamon rings. It can be purchased on Etsy or directly from the location at 45 S. Broadway, Apt. 5G Yonkers, NY 10701.
De'Asia views her babka as a bridge across the cultural divide. Food is a common denominator. Next step for the business is the creation of a kosher kitchen leading to kosher certification.
Until then check out the bitchin' babka and the rad rugelach made with love by an Afro American Jamaican entrepreneur.
Call 516-330-1038 to order.