Why Small Businesses Matter: L linen Co.

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Why Small Businesses Matter

Shop small, do big things for your community

Why Small Businesses Matter puts a spotlight on the local merchants who donate their time, talent, goods, and services for the betterment of our community. The shop local movement spreads virally as local businesses who are “tagged” have the opportunity to share their story!

You're IT L linen Co.!

Three questions with Lois Cass, founder of L linen Co.

Why did you start your business?

When the pandemic started I decided to make our children some handmade masks. I had taken a required sewing class when I went to high school in Hong Kong, never realizing that it would come in handy one day. The initial idea of creating masks inspired me to branch out, and L linen Co. was formed on Etsy in September 2020.

What is your best-selling product/service?

Every item is hand-made with 100% premium Oeko-Tex certified linen. I feature a minimalist design on all my products to showcase the elegance of the fabric and have a rainbow of colors. My best seller is the Japanese-style cross-back apron which has no ties and doesn't pull at the neck like traditional aprons.

Have you reimagined your small business?

Currently, all my products are only available online on Etsy. But a couple of months ago, I had an opportunity to be one of the vendors at the Westport Farmers’ Market and received very positive feedback from patrons. That gives me the idea of exploring more local markets and perhaps working with local retailers.

Lois would like to nominate The Toy Post in Westport to be featured next!

Visit L linen Co. online here, and make sure to check out their Facebook and Instagram pages as well!

HamletHub thanks Fairfield County Bank for making our Why Small Businesses Matter series possible!

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Submitted by Westport, CT

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