HEADLINES

New Public Art Collection from Marla Beth Designs Brings a Rainbow of Color to the Jefferson Valley Mall

Marla Beth Enowitz, artist and founder of Marla Beth Designs, is dazzling shoppers at the Jefferson Valley Mall in Yorktown Heights with her latest public art display – a collection of 10 mannequins, each painted in a unique, whimsical design, along with a new large-scale drip mural, “Rainbow Rain.”

Stretching 660 square feet, “Rainbow Rain” is Enowitz’s largest canvas yet. With bold colors in cascading organic drips, the mural features words of inspiration and positivity that transform the otherwise blank mall barricade.

“The paint drips drizzle down like rain drops – all at different lengths and in a rainbow of color,” explained Enowitz. “The inspirational words layered on top are there to bring a smile to those that pass by. It’s my vision of springtime.”

A Rye Brook momprenuer, Enowitz turned her love of painting from hobby to business once the pandemic hit. Her creations, described as ‘happy art,’ are often inspired by the imaginative minds of children.

“‘Rainbow Rain’ is my third public mural in Westchester and Fairfield County over the past several months,” she shared. “What was particularly exciting this time was the addition of the painted mannequins. Each one is styled a bit differently with its own vibe and personality – some are colorful and carefree, while others have an air of glamour… decked out in black drips and gold glitter.”

Mall visitors are encouraged to snap a fun selfie alongside a mannequin or in front of “Rainbow Rain” and tag @marlabeth_designs and @jeffersonvalley on Instagram. Mannequins are located throughout the mall at the entrances of select stores as well as in common areas. “Rainbow Rain,” situated on the lower level at the entrance next to Flame Asian Bistro,will be on display through the end of May.

“We are so grateful to Marla and her eye for color, brightness and love,” said Alexa O’Rourke, General Manager of Jefferson Valley Mall. “Her artistic talent adds so much to our center and her design blends really well with our other art installations across the property. We are thrilled to be a new art and culture hub in Northern Westchester!”

Enowitz’s newest installation follows a “Stars for the Stars” mural she painted for The Palace Theatre in Stamford last month as well as a 600 square-foot “Gumballs” mural at The Westchester in White Plains. Plans are currently underway for additional public works in the months ahead.

“I’m on a mission to spread happiness, joy and a little sparkle, too,” said Enowitz. “Especially now, it’s something we can all use.”

Custom pieces by Marla Beth Designs are featured in some of the most beautiful private homes and businesses in the tri-state including The First Bank of Greenwich and The Spa at The J House. Visit marlabethdesigns.com to shop available offerings or commission new work. For the latest news and updates, follow Marla Beth Designs on Instagram (@marlabeth_designs).

About Marla Beth Designs

Founded by artist Marla Beth Enowitz, Marla Beth Designs is transforming homes and businesses with her uplifting ‘happy art.’ Enowitz’s signature sparkle, captured in organic drips, playful dots and mesmerizing marbling effects, inspires with a refreshing message of optimism and positivity. The Westchester County mom turned entrepreneur specializes in creating large-scale custom abstract art, working with clients from concept to completion, while also offering a full line of mini original works. For more information, visit marlabethdesigns.com.

 

About Jefferson Valley Mall

Jefferson Valley Mall is Yorktown Heights’ premier shopping destination. The town center is home to more than 80 national and local retail, dining and entertainment options, as well as numerous events and activities throughout the year. A dynamic offering of things to do along with things to buy keeps guests engaged and returning often. Jefferson Valley Mall is open seven days a week; Monday - Saturday 11 a.m. – 7:00 p.m. and Sunday 11 a.m. – 6 p.m. For more information, please call (914) 245-4688 or visit jeffersonvalleymall.com. Like us on Facebook at facebook.com/JeffersonValley and follow us on Twitter (@JeffersonValley) and Instagram (@JeffersonValley).

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